pharma
In my 25+ years in the industry, my work has taken me across several continents and cultures, including North America, Europe, India, Asia, Japan, and the Middle East. My roles have always had a broad scope of responsibility, enabling me to gain practical, hands-on experience, and a solid understanding of the pharmaceutical business.
My experience includes:
global roles in marketing, strategy, and product management
portfolio building and lifecycle management, including product development
leadership of global, multidisciplinary brand and launch teams
market analysis and insights, market research, and competitive intelligence
CME programs and KOL management
leadership and implementation of global workshops and other events
collaboration with non-profits and patient associations
I have experience in a wide range of therapeutic areas, and work to build and expand that expertise every day.
non-profit
I have also gained experience and expertise in the following areas:
drafting of mission and vision statements, objectives, key messages and communications, content for websites and brochures
newsletter design, writing, and distribution
planning and implementation of events, including fundraising
unmet needs analysis
“Dawn brings experience, with a proven success record, from many areas within strategic marketing, enabling her to assume a ‘big picture’ stance. She is highly culturally aware and a ‘people person’, thereby creating a friendly and productive business environment around herself.”